How It ALL beginning

Founded in 2005, Happyview Lure is a specialist in large-scale lure manufacturing with over 20 years of experience.

We manage ALL OEM/ODM process, from raw material and component sourcing to sample production, brand development (logo development), mass production, packaging, quality control inspection, and product delivery.

Our scale, capacity, and expertise are unmatched among lure manufacturers. We specialize in producing high-quality, functional lure gear, ensuring our customers' success with exceptional quality.

We continuously innovate in our production, leveraging years of industry experience to ensure customer satisfaction.

At Happyview, you'll find an intelligent, visual production workshop, comprehensive production processes, and experienced technicians. Our deep partnerships with numerous brands over the years have made Happyview a leader in lure manufacturing.

We prioritize quality and customer satisfaction, treating each project as a collaborative effort. This ensures your vision is realized on schedule.

We firmly believe that with our help, anyone with a creative idea can build their own fashion brand. To date, we've been honored to help clients around the world launch and grow their fashion businesses and brands.

We are proud of our service capabilities

Over the years, we have developed into a leading manufacturer of fishing lures with our efficient services and good quality.

We provide OEM/ODM customization to help you develop your brand.

We maintain a customer-centric approach, producing globally recognized lure quality.

We proactively provide support to help our customers succeed and are always responsive to their needs.

happyview fishing

high efficiency stability integrity

Our customers now span the globe.

We maintain a customer-centric approach, producing globally recognized lure quality.

We proactively provide support to help our customers succeed and are always responsive to their needs.

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